tourism news

China recorded a 3.49% increase in domestic travel during the 2026 May Day holiday, as travelers pivot toward value-driven, interest-based experiences and affordable quality.

Indonesia welcomed over one million international visitors in March 2026, with Malaysia leading as the top source market followed by a strong resurgence from China and Australia.

Spain has launched a global partnership with Hong Kong, France, and the UK to promote its inland treasures, shifting the tourism focus from coastal beaches to historical heartlands.

New Zealand is advancing plans to charge foreign tourists for access to iconic natural sites, aiming to raise NZ$60 million annually for conservation and infrastructure.

Malaysia has set an ambitious target to welcome 2.1 million Indian tourists by 2026, building on a 15% growth surge in 2025 and enhanced air connectivity through major Indian hubs.

Ho Chi Minh City is asserting its supremacy as a global gastronomic hub, with award-winning culinary festivals and signature street food driving a major surge in international tourism for 2026.

China recorded a historic 11.3 million cross-border trips during the 2026 May Day holiday, driven by a 120% surge in Russian visitors and a record 436,000 visa-free arrivals.

The China Ready Index 2026, released at WTM Africa, ranks Egypt, Morocco, and Kenya as the top destinations prepared to capture the growing wave of high-yield Chinese travelers.

New Zealand is introducing targeted entry fees at iconic natural attractions like Milford Sound to raise an estimated NZ$60 million annually for conservation and infrastructure.

Phu Quoc, voted Asia’s most beautiful island, recorded a massive 3.8 million arrivals in early 2026, representing a 38% year-on-year surge driven by record international demand.

Phu Quoc is asserting its supremacy in Southeast Asia as it projects 8.5 million arrivals for 2026, fueled by a 38% year-on-year surge in the first four months.

China’s strategic decision to waive short-stay visa requirements for 50+ countries resulted in 436,000 visa-free arrivals during the 2026 May Day holiday, a 14.7% year-on-year increase.